Chae O'Keefe

Hi, I'm Chae

/ Chay /

Product builder with a background in design, software engineering, leadership, and education. 8+ years discovering solutions to ambiguous problems.

Coming Soon…

  • Exceptional Standards

    The classroom problem was visible. The product opportunity wasn’t.

    Exceptional Standards landing page, headlined 'Weekly math probes adapted for every learner', with an early-access email signup
    • 0-1 Product
    • Strategy
    • Customer Research
    • Market Analysis
  • Waverly Class of 2001

    People wanted a reunion. So why weren’t they committing?

    ~85 attendees · 3.4× the turnout of the 10-year reunion

    Waverly Warriors Class of 2001 reunion landing page, with a refundable deposit goal of $420 and donation buttons
    • Discovery
    • Team Building
    • Adoption
    • Stakeholder Insight